Beat the Street concludes in Harwich and Dovercourt with more than 13% of the local population taking part
Beat the Street Harwich and Dovercourt, the physical activity challenge taking place across the area, has concluded, with more than 13% of the local population taking part.
The game saw 2,817 people walking, cycling and rolling for points and prizes during the five-week challenge. Together, the community successfully clocked up 35,165 active travel miles.
Among the total number of players, 62% were children, 74% of players over 16 were female and 32% of people reported themselves as inactive at the beginning of the game.
Feedback included comments such as: “It’s been the only thing that’s got me exercising regularly and it’s been social too. We all meet up and have a natter at the Beat Boxes. I am going to keep this up. I feel so much better and I’ve lost weight.”
“My daughter doesn’t normally like to do new things, so going on a kayak is way out of her comfort zone. I am so proud of her and I know she wouldn’t have come if it wasn’t for the triple points!”
Becky Dowling, Physical Activity Capacity Building Officer at Community Voluntary Services Tendring, who delivered the game locally said: “The Essex Local Delivery Pilot (ELDP) focuses on whole system change and looks to do things differently to how they have been done in the Tendring area before. What we know is that by suggesting inactive people go to the gym or play sport has not always been successful. Therefore we are always looking at different ways to get members of the community more active, Beat the Street is a perfect example of this! The community came together and collectively got more active whilst having fun and raising money for local charities. In essence this project is about developing a blueprint to lift a number of key target groups out of inactivity.
“I am just proud of how much everyone invested in the game, not only from schools and people playing but to the shops donating their goods for prizes and venues and sporting groups giving up their time to run events – 30 events in total!”
Beat the Street Harwich and Dovercourt is delivered in partnership with Tendring District Council, Active Essex Local Delivery Pilot, Community Voluntary Services Tendring (CVST), National Lottery and Sport England, and Intelligent Health.